Senior Product Marketing Specialist

📋 Description

• Define product positioning and lead go-to-market strategies and launches that drive awareness
• Partner with technology teams to anticipate product updates, feature releases, and UX/UI changes
• Build integrated product marketing plans that introduce, grow, and mature Roadie’s product offerings
• Develop messaging frameworks, value propositions, and content that resonate with diverse audiences
• Collaborate with Communications on the annual messaging guide, grounding recommendations in driver
• Anticipate communication needs from the product roadmap and plan the right mix of blog posts

🎯 Requirements

• 4+ years of product marketing experience, including messaging, positioning, competitive research
• Proven ability to influence and drive outcomes across Sales, Marketing, Product, Operations
• Strong storytelling and communication skills; translate complex product capabilities for technical
• Curiosity about market trends, customer behavior, and opportunities
• Excellent project management across multiple stakeholders
• Collaborative, resourceful, solutions-oriented mindset; thrive in a fast-paced environment

🎁 Benefits

• Competitive compensation packages
• 100% covered health insurance premiums for yourself
• 401k with company match
• Tuition and student loan repayment assistance
• Flexible work schedule with unlimited PTO
• Monthly 3-day weekends