Trade Activation Associate

📋 Description

• Drive in-market execution, brand visibility, and sell-through across Curaleaf’s wholesale business.
• Serve as frontline connection between Curaleaf, dispensary partners, and shoppers.
• Ensure brands are represented with excellence at retail.
• Execute trade marketing programs and support dispensary staff education.
• Conduct market audits and identify opportunities for improved execution.
• Help drive product visibility and velocity within assigned accounts.

🎯 Requirements

• 1+ years in cannabis, beverage alcohol, field marketing, retail activation, or related industries.
• Strong communication and relationship-building skills.
• Ability to work independently in a highly field-based role.
• Attention to detail and execution standards.
• Comfortable in fast-paced, evolving environments.
• Tech savvy with proficiency in Microsoft Office, mobile tools, and reporting platforms.

🎁 Benefits

• Even Better If You Have: experience in trade marketing, retail merchandising or field activation.
• Experience with dispensaries or retail accounts; familiarity with visual merchandising and in-store
• Support for events, activations, or community engagement programs.