Analista Sales Force

📋 Description

• Develop and implement automated marketing communication workflows focused on customer retention
• Design, build, and maintain automation processes and customer journeys within Salesforce Marketing
• Manage customer database segmentation to ensure relevant, personalized, and targeted communications.
• Build and optimize multichannel customer journeys, coordinating activities from audience
• Use SQL queries to retrieve, organize, and analyze customer data, supporting effective audience
• Monitor and evaluate automated journeys and communication initiatives to identify opportunities for

🎯 Requirements

• Practical knowledge of SQL queries and database operations, with the ability to work with customer
• Salesforce Marketing Cloud Administrator certification, demonstrating relevant platform knowledge
• Experience with Salesforce Marketing Cloud Engagement, particularly Data Extensions (DEs)
• Understanding of marketing automation concepts, including audience segmentation, automated
• Knowledge of project development processes and the ability to contribute to the planning
• Strong logical reasoning and analytical skills, with the ability to interpret data, solve problems

🎁 Benefits

• Fully remote work model, providing flexibility in your work environment.
• Opportunity to contribute to customer engagement, retention, and loyalty initiatives through
• Professional development opportunities in Salesforce Marketing Cloud and related marketing
• Collaborative work environment that encourages knowledge sharing, respect, innovation, and
• Opportunity to work on projects involving customer data, multichannel communication strategies, and
• Inclusive recruitment opportunity, with applications also open to people with disabilities (PwD).