Associate Director, HCP Marketing - Spasticity

Added
3 days ago
Type
Full time
Salary
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Related skills

campaign management cross-functional collaboration budgeting brand strategy consumer insights

📋 Description

  • Strategic marketing leader for HCP experience across insight to engagement to action.
  • Lead U.S. development of compelling value propositions, positioning, and creative strategies.
  • Translate insights into executable marketing strategies across products, indications, and channels.
  • Shape consumer journey strategy to create relevant brand experiences.
  • Partner with leaders to build integrated marketing plans delivering patient, market, and financial
  • Own and monitor product P&L, prioritize investments, and maximize return.

🎯 Requirements

  • Bachelor’s degree required.
  • Marketing experience with increasing responsibility across core disciplines.
  • Ability to develop and execute strategies delivering measurable results.
  • Strong consumer insights, segmentation, positioning, and brand strategy knowledge.
  • Financial acumen with budgeting, forecasting, and P&L management.
  • Experience leading teams, agencies, and cross-functional initiatives in fast-paced settings.

🎁 Benefits

  • Comprehensive benefits package including medical/dental/vision insurance.
  • 401(k) to eligible employees.
  • Participation in long-term incentive programs.
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