Associate Director, Programmatic

📋 Description

• Develop and implement comprehensive programmatic strategies that strengthen advertising
• Lead the expansion and continuous improvement of programmatic service offerings.
• Oversee programmatic media planning, campaign activation, optimization, and performance measurement.
• Establish relevant KPIs and measurement frameworks to evaluate campaign effectiveness and identify
• Analyze campaign performance and translate data into actionable recommendations that support client
• Lead, coach, and motivate programmatic team members, encouraging professional development and high

🎯 Requirements

• At least 7 years of experience in programmatic advertising roles within publishers, advertising
• At least 2 years of demonstrated people management experience, including coaching, motivating, and
• Proven experience driving programmatic growth for B2B and SaaS clients with monthly advertising
• Strong understanding of how programmatic advertising works alongside other paid and organic
• Demonstrated expertise in programmatic media planning and the development of campaign measurement
• Recent hands-on experience building, managing, and optimizing campaigns within Demand-Side

🎁 Benefits

• Annual base salary: CAD $100,000–$130,000, with eligibility for additional bonuses.
• Comprehensive medical, dental, and vision coverage, as well as disability and life insurance for
• 100% employer-paid insurance coverage for employees and a 50% employer contribution toward
• Access to certified therapists through Spring Health and a Headspace membership.
• Gympass membership to support physical well-being.
• Unlimited paid time off, with a minimum of two weeks encouraged.