Associate Manager, Events and Field Marketing

📋 Description

• Develop event marketing plans that define target audiences, messaging, customer experiences, and
• Write invitations, promotional emails, and follow-up communications; build emails and landing
• Partner with Sales to identify priority accounts and contacts, align on meeting goals, and prepare
• Deliver on-site activations, coordinating with Marketing Operations on logistics and owning
• Execute timely post-event campaigns that connect attendee interests with relevant content
• Coordinate lead capture, qualification, and routing with Sales and marketing partners; monitor

🎯 Requirements

• Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent
• Relevant B2B marketing experience, typically gained over 3+ years in event marketing, field
• Experience developing and executing marketing programs within agreed priorities and resources.
• Strong writing skills and hands-on experience building emails and landing pages.
• Experience partnering with Sales on customer outreach and engagement.
• Strong project management skills, with the ability to manage overlapping timelines and stakeholders.

🎁 Benefits

• Flexible working environment
• Volunteer time off
• LinkedIn Learning
• Employee-Assistance-Program (EAP)