Associate Marketing Manager, Korea

📋 Description

• Engage and build relationships with players across numerous local community platforms in Korea.
• Identify & explore potential long term partnership opportunities with community leaders.
• Develop annual community strategy via working with 2K title leads and execute community activations
• Use data-driven insights to refine community strategies and improve engagement.
• Monitor and manage community sentiment and provide real-time feedback to internal teams and global
• Coordinate community leader engagement in global or regional marketing activations.

🎯 Requirements

• At least 5 years of relevant experience in the video games, entertainment or tech industry. Game
• Strong marketing, PR, and social media vendor management experience.
• Strong communication, interpersonal, and conceptual thinking skills.
• Strong understanding of Korean customer and market dynamics and requirements.
• A good understanding of game publishing models and a strong understanding of PC/Console gaming
• Experience with player-first marketing and building social media and community engagement.