B2B Digital Marketing Manager

📋 Description

• Develop, launch, optimize demand gen campaigns aligned with ICPs and pipeline.
• Manage paid media campaigns across LinkedIn and Google Ads to generate leads.
• Build and manage HubSpot landing pages, forms, workflows, and nurture programs.
• Monitor campaign performance, funnel metrics, attribution, and ROI across channels.
• Partner with Sales and Marketing Ops to improve lead qualification and pipeline.
• Coordinate third-party partnerships, webinars, and content sponsorships.

🎯 Requirements

• 5–7 years in demand generation, digital marketing, growth marketing, or related field.
• Hands-on expertise managing LinkedIn and Google Ads campaigns.
• Strong HubSpot experience: campaigns, workflows, reporting, automation, nurturing.
• Experience managing WordPress content/landing pages.
• Knowledge of SEO, Google Tag Manager, SEMrush, and Google Analytics.
• Analytical, with ability to translate data into actionable steps.

🎁 Benefits

• Work arrangement: Full-time, fully remote.
• Location flexibility: Remote within the United States; East Coast collaboration with UK teams.
• Unlimited PTO.
• Enhanced parental leave.
• Professional development opportunities and support.
• Annual wellbeing allowance; remote-work setup stipend for new joiners.