B2B Marketing Lead

📋 Description

• Lead and execute strategic B2B marketing plans and ABM campaigns.
• Drive B2B SEO and content; copy, case studies, videos, and newsletters.
• Collaborate with Sales/BD, Events, Marketing, Ops and Web/Design.
• Think creatively to grow Octopus Fleet's presence in the fleet ecosystem.

🎯 Requirements

• Pipeline obsessed with proven revenue growth via demand gen and ABM.
• Self-starter who owns initiatives, experiments, and scales what works.
• Able to design quarterly strategy and still roll up sleeves to execute.
• Experience growing a B2B brand with storytelling and engaging content.
• Experience across digital marketing: SEO, campaigns, paid channels, metrics.
• Strong audience understanding and tone of voice; simplifies complex topics.
• People person who collaborates well and cares about green products.
• Interest in electric vehicles and e-mobility is essential.

🎁 Benefits

• Salary discussed on call; flexible to match your experience.
• Unique culture with autonomy and high-impact projects.
• UK perks hub: Octopus Employee Benefits.
• Equal opportunity employer; inclusive and fair.