B2B Marketing Lead, India

📋 Description

• Lead India's B2B marketing strategy aligned with global priorities and GTM goals.
• Drive full-funnel B2B programs across field, content, events, and partner marketing.
• Partner with GTM, Partnerships, Product Marketing, and Global Affairs to grow enterprise pipeline.
• Translate global B2B narratives into India-focused execution across enterprise, startup, and partners.
• Establish India marketing rhythms: planning, agencies, budgets, and reporting.
• Build and scale foundational B2B marketing capabilities in India for growth.

🎯 Requirements

• 10+ years in B2B or integrated marketing in tech/high-growth environments.
• Proven track record building B2B programs for enterprise or partner-led GTM in India.
• Strong understanding of India enterprise buying dynamics, trust, regulation, and partners.
• Operate at strategic and executional levels in fast-moving, ambiguous environments.
• Experience with Sales, GTM, Partnerships, Product Marketing, and Comms in a matrixed org.
• Excellent communicator with stakeholder management across business, policy, product, and GTM.