B2C Growth Product Manager

📋 Description

• Own data-driven growth strategy for HomeBuddy across acquisition, activation, and monetization.
• Design, run and analyze A/B tests to validate hypotheses and improve growth.
• Conduct funnel, behavior, and market trend analyses to identify opportunities.
• Partner with the data team to design measurement frameworks and validate features via data.
• Lead user research and translate insights into product improvements.
• Collaborate with product, data, and business teams to align on goals and provide transparency.

🎯 Requirements

• 3+ years Growth PM, or 5+ years B2C PM, or 7+ years PM overall; marketplace exp a plus.
• Proven track record driving growth and impacting key metrics via product initiatives.
• Hands-on experience designing and running A/B tests.
• Solid understanding of user research methodologies and turning insights into action.
• Excellent storytelling, presentation, and stakeholder management for technical and non-technical audiences.
• Excellent written and verbal English (C1 or higher).
• Technical fluency to collaborate with software engineers and data engineers.