Added
9 days ago
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Full time
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brand management marketing digital marketing biotech pharmaceuticals

📋 Description

  • Lead patient journey insights to guide Brand Team actions
  • Collaborate with Brand and In-Field teams with HCP/non-HCP stakeholders
  • Develop patient journey objectives and challenge Brand Team strategies
  • Ensure branding and emotional messaging align with Brand Story
  • Design marketing activities and multi-channel partnerships
  • Coordinate 1-year Tactical Brand Plan and Long Range Plan

🎯 Requirements

  • Bachelor’s degree or equivalent
  • Marketing experience in biotech/pharma on multiple brands
  • Hemato-Oncology experience – advantage
  • Translate strategies into actionable marketing actions
  • Lead, motivate and coordinate cross-functional teams
  • Knowledge of strategic/tactical marketing including digital

🎁 Benefits

  • Equal opportunity employer
  • Global biotech environment
  • Hybrid work model in Bucharest
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