Brand Marketing Manager

📋 Description

• Lead end-to-end execution of integrated campaigns across digital, influencer, social, and on-ground channels
• Own campaign project management—timelines, coordination, and delivery
• Work closely with brand, product, design, growth, and partnerships teams to bring campaigns to life
• Drive product GTM campaigns with creative and cultural relevance
• Identify trending internet moments and creator opportunities relevant to Fam’s audience
• Coordinate influencer collaborations for campaigns and launches

🎯 Requirements

• Under-graduate degree in marketing, business, communication, or related field
• 3-5 years of experience in campaign management, brand marketing, growth marketing, or integrated marketing
• Strong execution capabilities across digital, on-ground, and influencer-led campaigns
• Experience managing end-to-end campaign timelines and cross-functional coordination
• Deep understanding of internet culture, social media trends, and Gen-Z consumer behaviour
• AI-native mindset, comfortable using AI tools to accelerate research, planning, and content ideation

🎁 Benefits

• Relocation assistance to make your move seamless
• Free office meals (lunch & dinner)
• Generous leave policy, including birthday leave, period leave, paternity and maternity support
• Salary advance and loan policies for any financial help
• Quarterly rewards and recognition programs, and a referral program with incentives
• Comprehensive health insurance for you and your family, mental health support