Brand Storyteller

📋 Description

• Own Tulip’s content strategy: calendar, formats, distribution, and pipeline.
• Create content across formats (thought leadership, stories, assets) and manage contributors.
• Partner with Product Marketing to translate positioning into buyer content.
• Develop demand-gen campaign content that drives pipeline and revenue.
• Build sales enablement content that reps actually use.
• Own content for Tulip’s flagship moments (Hannover Messe, events, launches).

🎯 Requirements

• 5–8+ years in B2B SaaS or technical content marketing with a thought leadership portfolio.
• Track record owning content programs end-to-end and linking to pipeline/revenue.
• Strong editorial instincts and writing for executives (e.g., VP-level).
• Experience collaborating with SDR teams to accelerate impact.
• Partner with Product Marketing and Demand Gen to drive performance content.
• Demonstrated use of AI to improve content output or economics.

🎁 Benefits

• Direct impact on product and culture
• Company equity
• Comprehensive benefits: Health, Dental, Vision, Disability, Life, AD&D, FSA, 401(k)
• Flexible schedule and unlimited vacation
• Virtual company events and happy hours
• Fitness subsidies
• Dog-friendly office