Brand Writer

📋 Description

• Be an active partner in developing our story across a wide range of surfaces, from concept to
• Work with brand designers, content marketing and our partners across the company from the start of
• Translate technically dense subjects (identity, fraud, compliance, security) into engaging brand
• Collaborate with our GTM teams to further craft & curate the nuance of Persona's brand voice
• Help evolve our voice and tone as you go: creating practical learnings and guidelines that can
• Raise the quality of writing coming from partners across the company, giving direct feedback and

🎯 Requirements

• 6+ years experience with portfolio that carries the role, and shows how things evolved from the
• The clarity to write with personality and perspective about serious things, pushing the ideas and
• Experience writing across a range of mediums and audiences, with examples showing how the same
• Experience helping a brand voice take shape rather than inheriting a finished one.
• The ability to self-direct projects across multiple work streams in a fast-moving environment, with
• A cross-functional and collaborative approach, working in the room with our design team as well as

🎁 Benefits

• For full-time US-based employees (excluding internship and contractor opportunities), Persona
• For full-time UK employees, Persona offers a wide range of benefits, including private medical
• As part of our interview process, all candidates will be asked to verify their identity with