Business Manager - Product & Commercial

📋 Description

• Own the messaging and verification roadmap across markets, balancing reliability, customer
• Translate the needs of CRM, Growth, Customer Operations and local market teams into clear product
• Define channel selection and fallback strategies for verification, transactional and promotional
• Assess new channels and capabilities against market availability, permitted use cases and
• Partner with Engineering to deliver integrations, routing capabilities, monitoring and operational
• Own the selection, evaluation and ongoing performance of messaging aggregators, CPaaS providers and

🎯 Requirements

• 5+ years in messaging / CPaaS / communications, in product, commercial or a hybrid role.
• Experience with A2P SMS, RCS Business Messaging and WhatsApp Business — pricing models
• Experience in cost management, vendor negotiations, modelling per-message and per-conversion costs
• Ability to translate operations/commercialisation into concise requirements that align with
• Deep understanding of delivery, latency and cost dashboards; pull and interpret data to provide
• Experience operating across emerging markets within Africa, understanding local regulations and

🎁 Benefits

• Background in highly regulated industries.
• Hands-on experience and existing relationships with regional vendors within Africa.
• Experience reading API docs, understanding webhooks and integration constraints.
• Experience with channels and tooling: email, push, in-app, USSD, chatbots/conversational AI, and
• Experience standing up multi-vendor routing across providers.