Consumer Marketing Director, Gastroenterology Franchise Lead

Added
18 days ago
Type
Full time
Salary
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Related skills

campaigns data analytics ai brand strategy healthcare marketing

๐Ÿ“‹ Description

  • Lead US consumer strategy for Gastro portfolio (Crohn's/UC) for SKYRIZI and RINVOQ
  • Translate insights into integrated brand strategies and activation plans
  • Inspire teams and influence senior stakeholders in a matrixed environment
  • Partner with IBT and enterprise capabilities to ensure compliant plans
  • Oversee campaigns across creative, media, digital, and emerging channels
  • Drive performance with KPIs, budget, and measurement plans

๐ŸŽฏ Requirements

  • Bachelorโ€™s degree; 15+ years marketing (MBA +15) or 12+ with MBA
  • 10+ years in healthcare/pharma/regulatory marketing
  • 5+ years of people leadership in matrixed setting
  • Strong business acumen, strategic thinking, and executive presence
  • Proven ability to influence senior leaders with data-driven storytelling

๐ŸŽ Benefits

  • Comprehensive benefits package
  • Eligibility for long-term incentive programs
  • Equal opportunity employer with inclusive culture
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