Consumer Product Lead

📋 Description

• Own the P&L and day-to-day operations of Duolingo's online store in Japan, including assortment, site performance, supply chain, and fulfillment.
• Grow the store as a startup within Japan's marketing org, focusing on revenue, ROI, traffic, conversion, AOV, repeat purchases, and sell-through.
• Lead product planning, design direction, and production from concept through launch, partnering with Brand, Design, Social, and Operations.
• Identify, select, and manage external partners (vendors/agencies) end-to-end.
• Build the Duolingo Store into an efficient, on-brand marketing channel with localized execution.
• Develop and test merchandising concepts, product drops, and launch formats in Japan first, with the goal of scaling globally.

🎯 Requirements

• 7+ years in ecommerce, merchandising, or consumer products leadership for a consumer-facing brand.
• Experience building merchandising or ecommerce from 0 to 1 with hands-on P&L ownership and Shopify.
• Ability to think outside the box on merchandising and branding, balancing commercial performance with strong brand fit.
• Experience leading cross-functional work across creative, marketing, operations, and external partners with strong execution in fast-moving environments.
• Business-level English and Japanese, with strong communication across local and global teams.

🎁 Benefits

• Benefits page describing holistic well-being and perks (link provided on careers site)
• Equal Employment Opportunity employer
• Accommodations available; email accommodations@duolingo.com for assistance