Content Marketing Lead

📋 Description

• Own the narrative and define Oyster’s long-term editorial and category strategy across multiple
• Lead AI-first content systems, governance, and measurement with senior stakeholder collaboration.
• Build a multi-year editorial roadmap and flagship research programs linked to company strategy.
• Ensure voice, accuracy, and evidence across human and AI-produced content.
• Mobilize the extended org—freelancers, agencies, and experts—to execute consistently.
• Turn proprietary data into durable original research shaping external conversations.

🎯 Requirements

• 8+ years in content, editorial, or brand journalism at a B2B tech company.
• Proven ability to set a company or category narrative adopted across teams.
• Portfolio with merit-driven attention and citations or organic sharing.
• Demonstrated AI-first practice beyond drafting; governance and evaluation experience.
• Exceptional English editorial judgment, writing, sourcing, and voice control.
• Ability to turn complex data into business-relevant arguments; cross-functional leadership without

🎁 Benefits

• Work from anywhere: remote, asynchronous, global teams.
• Paid time off: generous leave for personal and country requirements.
• Mental health support and wellbeing stipend.
• WFH stipend for home office setup.
• Comprehensive parental leave and flexible policies.
• Other well-being and support programs as part of Oyster culture.