Creative Strategy Manager

📋 Description

• Partner with clients and sales to define campaign objectives and creative strategies.
• Conduct client calls to refine creative direction, messaging, and KPIs.
• Recommend creative approaches to maximize campaign performance.
• Write compelling ad copy for display, social, video and email marketing.
• Conceptualize digital ad concepts and provide asset instructions for production.
• Review assets for brand alignment and effectiveness.

🎯 Requirements

• Strong knowledge of digital ad design principles for display, social, video and email marketing, including typography, color theory, hierarchy, and balance.
• Proven copywriting skills for digital, social and video marketing.
• Understanding of programmatic advertising and campaign strategy.
• 4+ years of relevant experience in digital design, production, or advertising.
• Ability to manage a high volume of projects while meeting tight deadlines.
• Exceptional attention to detail and ability to identify what makes an ad effective.

🎁 Benefits

• Competitive salary + bonus plan
• 3 Weeks PTO
• 9 Paid Holidays (2 personal/floating Holidays)
• Health, Dental, Vision
• 401(k) + Company Match
• Unlimited growth and mobility opportunities at Ignite