CRM Manager

📋 Description

• Design, launch, and optimize end-to-end CRM journeys across multiple channels
• Analyze CRM metrics and improve them
• Own and execute a localized CRM strategy to increase LTV, retention, and reduce churn
• Define and evolve customer segmentation to enable targeted promotions
• Collaborate with Product to integrate gamified features within the CRM lifecycle
• Propose, test, and scale new promotional mechanics and offers based on data

🎯 Requirements

• 1-2 years in CRM, gamification, retention, product marketing in iGaming
• Strong understanding of player lifecycle, retention mechanics, and bonus systems
• Experience with segmentation and player data
• Analytical mindset with ability to translate data into actionable insights
• Experience designing promotions, missions, tournaments, or loyalty programs
• Comfortable with BI tools, spreadsheets, and reporting

🎁 Benefits

• Health & Wellness Focus
• Global Medical Coverage
• Growth Opportunities
• Benefits Programs (gym, dentistry, psychology)
• Performance-Driven Rewards
• Dynamic Work Environment