CRM Marketing Specialist

📋 Description

• Support Fever's CRM strategy across email, push, and in-app messaging.
• Activate customer data for personalized lifecycle communications.
• Build and optimize automated CRM journeys and campaigns.
• Run A/B tests and apply learnings to boost performance.
• Analyze behavior, transactional data, and demographics for insights.
• Own weekly/monthly CRM reporting and performance analysis.

🎯 Requirements

• 2–3+ years in CRM, digital marketing, lifecycle marketing, or related.
• Experience in mobile and web environments.
• Salesforce Marketing Cloud experience.
• ESP platforms like Mailchimp, SendGrid, or similar tools.
• Proficiency in HTML.
• Strong copywriting, segmentation, and personalization skills.

🎁 Benefits

• 40% discount on Fever events and experiences
• Home office friendly with flexible schedule
• Health insurance and Cobee tax-exempt remuneration
• English and Spanish lessons
• Gympass membership
• Payflow salary advance option