CRM Operations Manager

📋 Description

• Serve as the CRM team’s Braze subject matter expert, supporting segmentation, personalization
• Establish and maintain CRM processes, naming conventions, documentation, and governance standards
• Act as the Lifecycle Marketing point of contact for Data Engineering and MarTech teams
• Identify opportunities for automation and implement solutions that reduce manual work, improve
• Partner with Lifecycle Marketing, Data Engineering, and Product teams to improve the data
• Build and manage segmentation, dynamic content, and automation logic within Braze to support

🎯 Requirements

• 4–6+ years of experience in CRM, lifecycle marketing, marketing operations, or a related field
• Advanced hands-on experience with Braze, including Canvas orchestration, Connected Content, Liquid
• Strong understanding of CRM data structures, including events, attributes, subscription states
• Proficiency with HTML and CSS, along with basic JavaScript skills for developing and
• Working knowledge of SQL or comparable data tools for validating data and supporting CRM operations.
• Experience troubleshooting integrations, data pipelines, campaign configurations, and

🎁 Benefits

• Estimated salary range of $100,000–$135,000, plus bonus and benefits.
• Comprehensive medical, dental, and vision coverage.
• 401(k) retirement plan with competitive employer matching.
• Annual performance bonus opportunities.
• Flexible Responsible Time Off policy.
• Paid maternity and paternity leave.