Added
7 days ago
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Full time
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Related skills

crm css html google sheets tableau

📋 Description

  • Design local CRM strategy for each vertical (Riders, Drivers, B2B), aligning business objectives
  • Manage user lifecycle (activation, engagement, reactivation) and segment audiences to ensure
  • Configure, QA, and deploy multichannel campaigns (Email, Push, In-App, WhatsApp) using advanced
  • Adapt and optimize global automated flows while planning and executing complementary local
  • Analyze campaign and flow performance with Tableau and business metrics to iterate via continuous
  • Maintain database hygiene, deliverability, and contact frequency to avoid user saturation and

🎯 Requirements

  • Degree in industrial engineering, systems engineering, data science, marketing, or related fields
  • 2-4 years in roles related to CRM, lifecycle marketing, or marketing automation.
  • Advanced Excel or Google Sheets skills.
  • CRM automation tools (Braze).
  • HTML, CSS, and Liquid for personalization.
  • Analytical and data interpretation skills using Tableau / Claude.
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