Data Analyst - Leaply

📋 Description

• Partner with marketing to sharpen spend, testing, and channel mix.
• Drive analytics culture with training and self-service tooling.
• Lead deep-dive audience research for long-term unit economics.
• Build AB test framework across funnels to speed decisions.
• Design and own monitoring of key metrics and alerts.
• Design scalable pipelines uniting marketing, product, and payment data.

🎯 Requirements

• 2+ years in analytics for consumer apps or digital products.
• Strong analytical mindset; decompose metrics and explain clearly.
• Strong SQL with large datasets (BigQuery a plus).
• BI tools: Tableau preferred; Power BI, Looker.
• Solid grasp of CPM, LTV, CAC, ROAS and data-driven decisions.
• Comfort with experimentation: A/B design, sizing, significance, power.

🎁 Benefits

• Competitive compensation and high-impact role.
• Full ownership of the marketing analytics function.
• Direct partnership with the CMO and mentorship.
• Access to SKELAR communities across Analytics, Marketing, Product, Eng.
• Meaningful mission: help people live healthier lives.
• Growth path to Lead or IC specialization.