Data Science Job Template

📋 Description

• Build and own the measurement layer for performance marketing: economics and performance by
• Design incrementality tests (geo, audience, and conversion lift) with channel owners, and use the
• Stand up and maintain our media-mix model, and pair it with test results to answer the big
• Own the quality of the predictive LTV signal we send to Meta, Google, and the other networks
• Keep pipeline source and campaign attribution separate and clean, so self-reported source, promo

🎯 Requirements

• 7+ years of experience in marketing analytics, marketing science, or data science supporting paid
• Strong SQL and Python skills, comfortable building both data pipelines and predictive models
• Experience running hold-out or incrementality tests and working with MMM and attribution models in
• Understanding of how ad platforms report, optimize, and ingest conversion signals
• Clear communication with channel managers, Finance, and leadership, and honest about what the data
• Self-directed, comfortable owning ambiguous problems end to end