Demand Generation & Partner Marketing Director

📋 Description

• Own demand generation & partner marketing strategy for sponsorships and ABM.
• Own budget planning across sponsorships, events, and demand gen programs.
• Build/maintain an account-based messaging matrix with Product Marketing.
• Design and deploy lead generation campaigns — inbound, outbound, multi-channel.
• Own demand gen reporting: KPIs, CRM data accuracy, attribution.
• Identify and decide which sponsorships and events to pursue to engage priority accounts.

🎯 Requirements

• 7+ years in demand generation, ABM, or B2B marketing, ideally ad tech.
• Hands-on CRM management and automated email/nurture workflows (Zoho a plus).
• Experience partnering with Sales and Sales Ops on targeting, campaigns, and pipeline.
• Strong messaging/positioning to translate product value to accounts.
• Experience designing/operationalizing partner or channel marketing programs.
• Strong project management and cross-functional collaboration; relationship-building.

🎁 Benefits

• Remote-first working policy.
• Competitive compensation, including stock options.
• WeWork membership and option to work from different WeWork locations.
• Regular offsites to bond with colleagues.
• Dynamic environment with growth and development opportunities.
• Inclusive, international and multicultural team.