Demand Marketing Manager

📋 Description

• Own global demand generation strategy across digital, content, and events.
• Plan and run integrated campaigns aligned to product launches and buyer journeys.
• Lead end-to-end campaign execution with cross-functional teams.
• Use AI to optimize programming and tailor messaging at scale.
• Define KPIs and dashboards for awareness, engagement, MQLs, revenue.
• Collaborate with product marketing, content, digital, and sales.

🎯 Requirements

• 4–6 years of experience in B2B SaaS demand generation.
• Hands-on Wrike experience for planning, execution, and collaboration.
• Multi-channel campaign management across digital, content, events, and sales outreach.
• AI-driven targeting and data enrichment; familiarity with Marketo, Salesforce, Tableau.
• AI-assisted personalization for specific buyer personas (technical vs executive).
• Strong project management with attention to detail.

🎁 Benefits

• 5 weeks paid vacation.
• Sick leave: 5 uncertified days; 2 weeks with cert; 4 weeks at 80%.
• Parental leave: 18 weeks maternity, 4 weeks paternity.
• 2 volunteer days per year.
• Meal vouchers: CZK 220 per day.
• Benefit budget incl. MultiSport, pension contributions.