Digital and Event Marketing Specialist

📋 Description

• Develop and execute marketing strategies and tactics designed to increase brand awareness and
• Plan and manage full-cycle marketing campaigns from initial strategy through execution
• Experiment with organic and paid acquisition channels, including content marketing, advertising
• Lead the planning and execution of partner webinars, in-person events, presentations, RSVPs, and
• Research relevant industry expos, networking opportunities, and other events, and represent the
• Create valuable, engaging, and platform-appropriate content for WeChat and other Chinese social

🎯 Requirements

• Native-like fluency in both spoken and written Chinese.
• Strong familiarity with Chinese social media platforms, particularly WeChat, Xiaohongshu, and
• Previous experience in marketing through internships, campus organizations, professional roles, or
• Working knowledge of the U.S. college application and admissions process.
• Strong time-management, organization, and prioritization skills.
• Ability to manage multiple marketing initiatives and event-related activities in a fast-paced

🎁 Benefits

• Annual salary of $45,000–$55,000.
• Paid time off.
• Healthcare coverage.
• Vision and dental benefits.
• Retirement options.
• Parental leave.