Digital Marketing & E-Commerce Growth Manager

📋 Description

• Own inbound marketing strategy to generate B2B enquiries, quotes, bulk orders, reseller
• Build targeted campaigns and lead-gen funnels for industries, segments, products, and purchasing
• Partner with sales to track leads through conversion; implement lead scoring and nurturing
• Oversee SEO, AEO, GEO, content strategy, and search-intent optimisation.
• optimise product/category pages and e-commerce journeys to boost visibility and conversions.
• Develop content on pricing, bulk purchasing, specs, delivery, and FAQs.

🎯 Requirements

• Minimum 5 years in digital marketing, e-commerce, inbound marketing, or lead generation.
• Proven ability to generate online revenue and/or qualified B2B leads via digital marketing.
• Strong SEO/AEO/GEO, content strategy, and conversion funnel skills.
• Hands-on with Google Ads, Shopping, remarketing, and paid campaigns.
• Experience with email marketing, CRM, segmentation, and automation.
• Analytical with Google Analytics 4, Google Search Console, advertising platforms, and CRM data.

🎁 Benefits

• Fully remote, work-from-home position.
• Full-time with ownership over growth and performance.
• Direct influence on qualified leads, online revenue, and customer acquisition/retention.
• Broad ownership across SEO, paid media, e-commerce, email marketing, automation, and analytics.
• Autonomy to experiment and optimise performance.
• Exposure to a wide tech stack across e-commerce and analytics.