Digital Marketing Manager

📋 Description

• Ensure alignment of all paid digital initiatives with business priorities, solution-level goals
• Develop, execute, and optimize paid digital programs across channels, including paid search (Google
• Own channel-level budgeting, forecasting, pacing, and performance optimization across multiple HR
• Translate product positioning and campaign strategy into high-performing paid media programs
• Partner with Product Marketing to ensure messaging, keywords, and creative reflect
• Leverage AI-powered bidding, audience targeting, creative testing, and optimization tools within

🎯 Requirements

• 4–6 years of experience in paid digital marketing, performance marketing, or demand generation
• Hands-on experience managing paid search (Google/Bing), paid social (LinkedIn), display, and
• Strong understanding of full-funnel B2B demand models, lead lifecycle management, and revenue
• Experience using marketing automation platforms (HubSpot) and CRM systems (Salesforce).
• Proven ability to analyze data, identify insights, and translate performance data into optimization
• Experience collaborating cross-functionally with product marketing, sales, and operations teams.

🎁 Benefits

• Health, Dental & Vision Insurance
• 401 (k) + Employer Match
• Open PTO + 11 Paid Holidays + 4 Annual Paid Global Wellness Days Off
• STD, LTD & Group Life Insurance
• Paid Parental Leave
• Pet Insurance