Digital Marketing Manager – Inbound Lead Gen: Plumbing

📋 Description

• Own end-to-end digital growth engine for plumbing services.
• Turn search, paid media, social channels, landing pages, and automation into qualified
• Focus on measurable outcomes: enquiries, appointments, quotes, pipeline, revenue.
• Strategize and execute across SEO, Google Ads, Meta Ads, conversion optimization, and CRM
• Build lead-nurture journeys to move prospects from enquiry to booked work.
• Analyze performance data to continuously improve acquisition efficiency.

🎯 Requirements

• 5+ years in digital marketing and inbound lead generation with proven results.
• Experience generating leads for plumbing, trades, construction, or local-service businesses.
• Hands-on SEO and local SEO expertise (Google Search/Maps/Business Profile
• Advanced knowledge of Google Ads and Meta Ads (structure, targeting, bidding, budgeting
• Proven ability to build conversion-focused landing pages and lead funnels.
• Strong copywriting or content-direction skills for residential and commercial audiences.

🎁 Benefits

• Full-time opportunity with a remote working arrangement.
• Flexible hours, weekdays 10:00-19:00 Moscow Time.
• Ownership of a complete digital lead-generation function (SEO, paid media, social, CRM automation).
• High-impact environment focused on measurable marketing performance and revenue growth.