Digital Marketing Manager – Inbound Lead Gen: Plumbing

📋 Description

• Develop and execute a comprehensive inbound marketing strategy for plumbing services.
• Lead SEO and local search initiatives, including optimization and citations.
• Build high-converting landing pages and funnels for plumbing services.
• Coordinate conversion-focused copy for pages, blogs, case studies, ads, and campaigns.
• Manage Google Ads, Meta Ads, and retargeting; optimize structure, budgets, and audiences.
• Oversee social media and GoHighLevel CRM workflows and automation.

🎯 Requirements

• 5+ years in digital marketing and inbound lead generation with measurable results.
• Experience generating leads for plumbing, trades, or local-service businesses.
• Strong SEO and local SEO expertise (Google, Maps, GBP, technical/on-page/off-page).
• Advanced Google Ads and Meta Ads knowledge (structure, targeting, bidding, ROI).
• Experience building landing pages, lead funnels, and CTAs.
• Proficiency with GoHighLevel, CRM pipelines, and email/SMS automation.

🎁 Benefits

• Full-time opportunity with remote work.
• Flexible hours, weekdays 10:00-19:00 Moscow Time.
• Ownership of end-to-end digital lead-generation function.
• Performance-focused environment with revenue growth goals.
• Cross-segment exposure: residential, commercial, construction, property management.
• Hands-on marketing automation, analytics, and optimization exposure.