Digital Marketing & Paid Ads Specialist

📋 Description

• Plan, launch, and optimize paid campaigns on Meta Ads (Facebook/Instagram) and Google Ads
• Monitor budgets, analyze performance metrics, test ad creatives, and prepare ROI reports
• Manage social media accounts and content calendars, plan/schedule posts, write captions, develop
• Design professional flyers, promotional graphics, and ad creatives using tools like Canva or Capcut
• Repurpose content across different social media channels

🎯 Requirements

• Proven experience in digital marketing, specifically paid advertising and campaign optimization
• Strong social media management and content strategy skills
• Ability to generate creative content ideas and plan content calendars
• Proficiency in graphic design tools (Canva, Capcut, or similar)
• Understanding of campaign analytics, performance tracking, and marketing KPIs
• Strong written communication, creativity, organization, and time management

🎁 Benefits

• Performance Incentives
• Job Security and Stability
• Paid Training
• Inclusive Culture
• Upskilling Opportunities
• 100% Work-From-Home