Digital Marketing Specialist

📋 Description

• Execute and manage paid social campaigns across Meta, Pinterest, TikTok, and others.
• Analyze creative performance and identify trends to improve ad effectiveness.
• Conduct daily optimization and budget checks to meet performance goals.
• Assist in ad builds and ensure proper setup across platforms.
• QA briefs from Creative Team for alignment with goals and best practices.
• Use analytics tools to assess campaign performance and optimization opportunities.

🎯 Requirements

• 4+ years in digital marketing, specifically paid social.
• Strong proficiency in Meta advertising; experience with Pinterest, TikTok, YouTube.
• Experience working with Creative Teams to develop Creative Strategy.
• Excellent organizational and time-management skills.
• Ability to collaborate cross-functionally and effectively communicate findings to stakeholders.
• A self-starter with a proactive approach to problem-solving and campaign optimization.

🎁 Benefits

• 100% premiums for health, dental, and HSA coverage
• Access to Dialogue app for coaching, therapy, and legal counseling
• 3 Floater Days and 10 Sick Days per year
• 4 extra paid days off around long weekends
• Paid Parental Leave up to 80% for 24 weeks
• GRSP Match up to 3% and a $500 annual development budget