Digital Marketing Specialist (Demand Generation) (100% Remote - Chicago Area Preferred)

📋 Description

• Design, build, and optimize email marketing campaigns that engage and convert.
• Develop landing pages and web content to drive leads.
• Continuously refine campaigns through A/B testing, analytics, and conversion tracking.
• Partner with internal SEO, paid media, and design for integrated campaigns.
• Apply best practices in copywriting and digital engagement for maximum results.
• Report on campaign performance with clear recommendations for improvement.

🎯 Requirements

• 3–6 years of digital marketing experience focusing on email, landing pages, and conversion content.
• Own projects end-to-end: strategy, execution, testing, and optimization.
• Strong skills in marketing automation tools (HubSpot, Mailchimp, or similar).
• Experience with website CMS tools (WordPress, Webflow, or similar).
• Familiarity with analytics and reporting tools (Google Analytics, HubSpot, etc.).
• Exceptional writing and editing skills — persuasive, clear, and engaging.

🎁 Benefits

• Competitive pay
• Health, dental, and vision insurance
• 401(k) with match
• Generous PTO and holidays
• Paid parental leave
• Ongoing professional development