Added
11 days ago
Type
Full time
Salary
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Related skills

campaign management sql python direct mail audience segmentation

πŸ“‹ Description

  • Own the channel: define and lead direct mail strategy, targeting, prescreen, offers, testing, scale.
  • Drive profitable acquisition: partner with credit to balance approvals, losses, and value.
  • Build a test-and-learn engine: design tests across audiences, offers, creative, formats, cadence.
  • Influence product success: align mail offers and messaging with card value propositions.
  • Manage end-to-end execution: campaign planning, vendor coordination, in-market readiness.
  • Be the customer advocate: ensure mail creative and offers are clear and compliant.

🎯 Requirements

  • Hands-on experience running direct mail for lending products, ideally credit cards.
  • Deeply analytical; comfortable with SQL and Python to evaluate funnel performance and unit economics.
  • Understand prescreened acquisition strategies and how marketing and credit policy intersect.
  • Highly autonomous and organized; own end-to-end channel execution.
  • Clear, confident communicator across marketing, credit, product, and operations.
  • Results-focused with a bias toward experimentation and measurable outcomes.

🎁 Benefits

  • Virtual-first teamwork: WFH office reimbursement.
  • Competitive pay with strong compensation packages and equity.
  • Complete support: flexible health plans and global subsidies.
  • Visibility to leadership; direct exposure to ideas.
  • Paid global onsites: twice-yearly gatherings.
  • Impact is recognized; growth opportunities follow contributions.
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