Director, Analytics

📋 Description

• Develop a deep understanding of client business objectives, strategic priorities, competitive
• Lead analytics strategy across key accounts, ensuring measurement initiatives support client goals
• Oversee the development of dashboards, campaign performance reports, and advanced measurement
• Translate complex analytical findings into compelling narratives, actionable recommendations, and
• Prepare and deliver executive-level presentations, analytical reports, points of view, and
• Manage client relationships and lead analytics workstreams across multiple accounts, ensuring

🎯 Requirements

• University degree and at least 7 years of experience in data analytics within advertising
• Proven leadership experience managing client relationships and directing analytics initiatives
• Strong understanding of media metrics, campaign performance evaluation, and marketing effectiveness
• Experience with attribution modeling and the interpretation of Marketing Mix Modeling (MMM) results.
• Demonstrated expertise designing and executing A/B tests, multivariate experiments, geo-lift tests
• Ability to identify business challenges and develop analytics-led strategies that improve marketing

🎁 Benefits

• Annual base salary: $135,000–$180,000 USD, depending on qualifications, skills, and geographic
• Multiple health insurance options.
• Flexible paid time off (PTO).
• Life insurance.
• 401(k) retirement plan.
• Opportunities to lead strategic analytics initiatives and influence client business outcomes.