Director, Earned and Owned Strategy

📋 Description

• Acting as the executive strategic lead on key accounts, accountable for client success
• Developing integrated earned strategy plans that combine SEO, Local SEO, Content Marketing, AI
• Translating complex business objectives into actionable roadmaps that drive measurable performance
• Overseeing strategic frameworks for AI Search readiness, ensuring content and technical foundations
• Integrating AI-driven insights into forecasting, prioritization, and creative planning across
• Partnering with client and internal channel and analytics teams to enhance operational workflows

🎯 Requirements

• Minimum of 5 years of experience leading Earned & Owned Media programs across SEO, Content
• Experience managing integrated digital marketing campaigns that leverage cross-channel insights and
• Working experience with Web Analytics and SEMRush or similar SEO platforms
• Proven success managing large-scale, enterprise search and content transformation initiatives
• Deep understanding of AI Search evolution and organic discoverability trends
• Excellent time and project management skills, with the ability to identify, prioritize, and respond

🎁 Benefits

• Remote-first culture
• Unlimited PTO
• Extended Holiday break (Winter)
• Flexible schedules
• Work from anywhere options*
• 100% paid parental leave