Director, GLP-1 & Cardiometabolic Product Marketing

📋 Description

• Establish annual product marketing priorities by identifying target buyers, their needs, the
• Lead market sensing and competitive intelligence through regular win/loss reviews and close
• Translate field feedback into actionable recommendations that inform messaging, product
• Develop differentiated positioning and value propositions for distinct buyer segments, including
• Maintain a consistent overall portfolio narrative while adapting messaging to the needs of
• Partner with Clinical and Thought Leadership teams to translate evidence into credible proof

🎯 Requirements

• At least 10 years of experience in B2B marketing, including at least five years in healthcare and
• Experience in virtual care, digital health, health plans, pharmacy benefit managers, or
• A proven track record of developing product marketing strategies that help sales teams compete and
• Understanding of how employers, health plans, PBMs, and benefits consultants evaluate clinical
• Demonstrated expertise in buyer research, competitive intelligence, product positioning, messaging
• Ability to define strategic direction while personally producing high-quality deliverables

🎁 Benefits

• Competitive compensation package with equity opportunities
• Zone 1 base salary: $194,120–$242,650 per year
• Zone 2 base salary: $185,680–$232,100 per year
• Zone 3 base salary: $168,800–$211,000 per year
• Generous annual cash bonus
• Equity grants