Director, Growth & Product Marketing

📋 Description

• Own product positioning and messaging, translating product capabilities into compelling value
• Develop and execute comprehensive go-to-market strategies for new products and feature launches
• Design and manage standardized, tiered launch and promotional packages with clearly defined
• Equip the Outreach team with effective sales tools, including presentations, pitch materials
• Lead initiatives that generate qualified opportunities for the Outreach team, including webinars
• Establish standardized processes, tools, workflows, and creative briefs to improve operational

🎯 Requirements

• Proven experience in product marketing leadership, ideally with a track record of building and
• Strong expertise in product positioning, messaging, and value proposition development, with the
• Demonstrated experience developing and managing sales enablement strategies, including sales
• Solid understanding of demand generation and growth marketing, with experience building scalable
• Strong analytical skills and a data-driven mindset, with the ability to define KPIs, evaluate
• Experience with CRM strategy, marketing automation platforms, and modern marketing technology

🎁 Benefits

• Competitive annual salary ranging from $225,000 to $239,000 USD.
• Fully virtual and remote-first working environment.
• Location flexibility for employees based in eligible US states: California, Colorado, Connecticut
• Opportunities to work remotely from the United Kingdom.
• A collaborative and inclusive company culture that values diversity, creativity, and individual
• Meaningful opportunities to influence strategic decisions and shape a growing marketing function.