Director, Growth & Product Marketing

📋 Description

• Lead product positioning and messaging strategies, translating product features and capabilities
• Develop and execute go-to-market (GTM) strategies for new products and feature launches, driving
• Establish and manage standardized launch and promotional packages, creating tiered offerings with
• Build and lead sales enablement initiatives, providing the Outreach team with effective pitch
• Develop strategies and resources that improve sales effectiveness, increase conversion rates, and
• Lead demand generation programs designed to generate qualified leads and strengthen the Outreach

🎯 Requirements

• Significant experience in product marketing, growth marketing, or a related strategic marketing
• Proven track record of building and scaling marketing functions, programs, and operational
• Strong expertise in product positioning, messaging, and value proposition development, with the
• Demonstrated experience developing and executing go-to-market strategies for products, features, or
• Solid background in sales enablement, including developing sales materials, competitive messaging
• Experience designing scalable promotional offerings, marketing packages, or structured commercial

🎁 Benefits

• Fully virtual and remote-first working environment, subject to applicable employment location
• High-impact leadership opportunity with ownership of a new and strategically important marketing
• Significant autonomy to shape product marketing strategy, growth initiatives, and go-to-market
• Opportunity to collaborate with multidisciplinary teams across Product, Marketing, and commercial
• Exposure to a global creative marketplace and innovative digital products.
• Opportunity to build scalable systems, influence business strategy, and drive measurable