Director, Integrated Demand Programs

📋 Description

• Own integrated demand strategy; global/regional campaigns across the full funnel.
• Drive pipeline and revenue; partner with Sales; optimize funnel with data and AI.
• Lead end-to-end campaign execution across digital, field, and content.
• Build scalable, repeatable campaign frameworks; AI-enabled automation.
• AI and agentic AI leadership; drive adoption across campaigns.
• Cross-functional leadership; collaborate with Product Marketing, Sales, Brand, and Ops.

🎯 Requirements

• 10+ years in B2B SaaS marketing, demand gen, or integrated campaigns.
• Proven experience leading global, multi-channel demand programs.
• Experience marketing AI/ML-based products or platforms.
• Hands-on experience implementing AI/agentic AI in marketing workflows.
• Strong understanding of ABM, marketing automation (Marketo, Eloqua, HubSpot), CRM (Salesforce).
• Experience partnering with enterprise sales teams.
• Track record of driving measurable pipeline and revenue impact.

🎁 Benefits

• Own meaningful business impact with a global AI portfolio.
• Lead in a category-defining space for AI and agentic AI.
• Operate at scale with a leading B2B SaaS organization.
• Transform how marketing works with AI-driven execution.
• Partner with world-class teams across Product, Sales, and Marketing.
• Grow your leadership footprint with high visibility to senior leadership.