Director, Marketing Analytics

📋 Description

• Operationalize open, explainable multi-touch attribution (MTA) and ROI frameworks that measure
• Build customer journey frameworks in partnership with Marketing Ops
• Oversee deployment of predictive buyer intent and expansion signals
• Standardize data taxonomy, metric definitions, and semantic models (dbt/BigQuery)
• Partner across Sales, RevOps, Finance, and PLG to align on shared metrics
• Deliver executive-ready visualizations (Tableau)

🎯 Requirements

• 10+ years of leadership experience managing multidisciplinary analytics teams
• Deep expertise in marketing measurement, modern attribution models, incrementality testing
• Demonstrated success designing information architectures, metric dictionaries, and governance
• Technical comfort with SQL, BigQuery, dbt, Tableau, Salesforce, Marketo
• Bachelor's degree in a quantitative or business field or equivalent professional experience

🎁 Benefits

• Competitive pay based on the work you do here
• Health coverage for you and your family in many locations
• Flexible locations and schedules for many roles
• Generous vacation days
• Matching up to $2000 for financial donations and service
• Up to 40 hours for volunteer projects