Director, Marketing Operations

📋 Description

• Own and continuously optimize the marketing technology (Martech) stack, including marketing
• Own the Martech budget and vendor relationships including selection, contracts, renewals, and ROI
• Identify, pilot, and implement AI and automation opportunities across marketing and indirect
• Build and maintain a source attribution model that accurately connects pipeline and revenue back to
• Own account and lead enrichment (e.g., ZoomInfo) to power accurate scoring, segmentation, and
• Own lead lifecycle management and routing, including partner-sourced and partner-referred leads

🎯 Requirements

• 8–12+ years of experience in Marketing Operations or Martech roles in a B2B or SaaS environment
• Deep, hands-on expertise with Marketo and Salesforce and a demonstrated track record of optimizing
• Experience identifying and implementing AI and automation solutions within marketing or RevOps
• Preferred hands-on experience with ZoomInfo, LeanData, and Impartner (or equivalent enrichment
• Proven experience owning multi-touch attribution and source tracking across demand generation
• Strong background in account/lead enrichment, lead lifecycle management, lead scoring, and routing

🎁 Benefits

• Comprehensive benefits package including medical, dental, and vision insurance
• Tax advantaged accounts (HSA, FSA)
• Annual Lifestyle Spending Account (LSA)
• 401(k) with company matching
• Paid parental leave
• Vacation, personal, and wellness days