Director, MarTech Operations

📋 Description

• Own the Tagging Ecosystem: Act as the primary administrator and architect for Google Tag Manager
• Master Server-Side Tracking: Lead the implementation and ongoing health of server-to-server APIs to
• Offline Conversion Management: Build and maintain the workflows for uploading offline conversion
• Comprehensive Tracking Audits: Regularly audit our existing ad operations infrastructure. Identify
• Pre-Launch Quality Assurance: Establish and enforce a rigorous QA protocol for all new campaigns
• Anomaly Detection: Serve as the technical first responder when data discrepancies occur between ad

🎯 Requirements

• 7-10+ years of experience in digital marketing operations, ad operations, or technical marketing
• Deep Expertise in Paid Media Ad Operations: Comprehensive, hands-on knowledge of tracking
• Platform Mastery: Intimate technical knowledge of how major ad networks ingest data (Google Ads
• Technical Fluency: Comfort reading and writing basic web code (HTML, JavaScript, CSS) as it relates
• Data Literacy: Strong understanding of how CRM data, web analytics (e.g., Google Analytics 4), and
• An Auditor's Mindset: Relentless attention to detail with a passion for finding the 'needle in the

🎁 Benefits

• We celebrate one another’s differences. We are proud of our culture of diversity and inclusion, and
• Join the experts. If you're passionate about supporting businesses and organizations, you won’t
• You’ll have opportunities to grow your career. We encourage and support our team members to learn
• A generous paid time off policy and a competitive benefits package that supports the health and