Director of Brand Management

📋 Description

• Own the long-term brand vision and strategy across GT's full brand portfolio, ensuring every brand
• Build and execute brand growth plans across the portfolio, translating strategy into clear action
• Lead Annual Operating Plan (AOP) development and execution across all brands, from goal-setting
• Drive business growth through effective planning, prioritization, and execution across the
• Lead, coach, and develop a team of Brand Managers, building a high-performing brand organization
• Own portfolio-level P&L, balancing investment across brands to drive profitable growth for the

🎯 Requirements

• 8-10+ years of experience in brand management or marketing within CPG, including experience
• Brand leadership experience gained at a larger, structured CPG organization is strongly preferred.
• Experience owning full P&L responsibility across a portfolio of brands, not just a single brand.
• Strong data analysis skills, with comfort working in syndicated data platforms (e.g., IRI/Circana
• Proven track record of building senior-level cross-functional relationships and driving alignment
• Experience managing budgets across multiple brands, with a solid understanding of ROI and

🎁 Benefits

• Health Insurance: Medical, Dental, Vision
• 401K with Matching
• Discounts on the amazing GT’s product line
• Corporate Discounts with our partners thru LifeMart (concert & sporting event tickets, cell
• Others: food trucks every weekday, and quarterly employee appreciation events