Director of Brand Marketing

📋 Description

• Brand strategy and consumer insights
• Product marketing and go-to-market strategy
• Integrated campaigns and creative direction
• Social media strategy and operations
• Retail and omnichannel marketing
• Budget management and performance measurement

🎯 Requirements

• 10+ years of experience in brand marketing, integrated marketing, or consumer marketing
• Demonstrated experience in beauty, haircare, personal care, or closely related CPG category
• Proven ability to develop consumer-led positioning, value propositions, differentiated product
• Direct experience managing social media teams, organic content strategies, publishing operations
• Experience across digital commerce and national retail with understanding of channel economics
• Demonstrated experience managing budgets, evaluating investments, overseeing vendors and agencies

🎁 Benefits

• Competitive compensation: $160,000–$180,000 annual base salary
• Remote work (United States)
• Full-time opportunity
• Team leadership and development
• Cross-functional exposure
• Creative and strategic impact