Director of Demand Generation

📋 Description

• Own and lead the global demand generation strategy across PLG and sales-led motions, ensuring
• Drive consistent and scalable pipeline generation across paid media, SEO, ABM, lifecycle marketing
• Design and execute repeatable, high-impact campaigns for startups, scale-ups, and mid-market and
• Develop and continuously improve 1:1, 1, and 1 ABM programs to engage high-value accounts and
• Partner with Sales, Growth, Product Marketing, Brand, Web, and Revenue Marketing teams to
• Develop targeted competitive, product-led, and vertical-specific campaigns in collaboration with

🎯 Requirements

• At least 8 years of experience in B2B marketing, including 3 or more years leading pipeline
• Demonstrated experience building and scaling demand generation engines that deliver measurable
• Strong understanding of both product-led growth and sales-led go-to-market models, with the ability
• Broad, hands-on expertise across paid media, SEO, ABM, lifecycle marketing, web conversion, and
• Proven ability to integrate multiple marketing channels into a cohesive, data-driven demand
• Strong commercial and analytical capabilities, including experience measuring and optimizing

🎁 Benefits

• Competitive salary, with the opportunity to participate in stock options.
• Unlimited paid holidays.
• Enhanced parental leave.
• Private healthcare.
• Retirement plans.
• Well-being initiatives.