Director of Digital Marketing and Web

📋 Description

• Own end-to-end organic and paid digital marketing strategy.
• Drive awareness, patient acquisition, and business growth across channels.
• Manage corticacare.com and related digital properties; ensure UX and performance.
• Lead SEO, AEO/GEO, paid media, analytics, and conversion optimization.
• Ensure HIPAA/privacy compliance in ads and tracking.
• Collaborate with cross-functional teams and agencies; coach staff.

🎯 Requirements

• 8+ years digital marketing with SEO and paid media ownership.
• Deep knowledge of technical SEO, local SEO, and content strategy.
• Experience with AEO/GEO and AI-driven discovery.
• Proven CRO, A/B testing, and landing page optimization.
• Proficiency in HTML/CSS/JavaScript and CMS.
• Strong privacy/compliance mindset (HIPAA/CCPA) and OneTrust familiarity.

🎁 Benefits

• Medical, dental, and vision insurance.
• 401(k) plan with company match and rapid vesting.
• Paid holidays and wellness days.
• Life and disability insurance options.
• Tuition reimbursement for professional development.